Chloé Eau de Parfum Naturelle
New Fragrances

by Sanja Pekić
09/14/21 09:15:02 ( 10 comments )

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Chloé Eau de Parfum Naturelle, a new version from the Chloé Signature line, brings the fresh scent of organic roses. The perfume is marketed as vegan and formulated with a fragrance of 100% natural origin. It also contains ingredients of ethical origin and naturally derived alcohol.

The House of Chloé describes the woman who wears this perfume as effortlessly elegant, authentic and aware; the one who lives in harmony with nature and draws inspiration from it.

The emblem of the Chloé Signature perfume has always been a fresh, faceted rose. Chloé Eau de Parfum Naturelle was created by perfumer Michel Almairac. In addition to roses, he also selected several other ingredients from Morocco and Italy.

Organic rose is the main ingredient of this EDP, complemented by Moroccan neroli. The fresh citrus essence of the citron blends with the green, sparkling accents of black currant, while the base notes add a strong, woody facet.

Top: citron essence, black currant
Heart: organic rose essence, neroli essence
Base: cedar wood, mimosa absolute

Parts of the bottle and the packaging are also made from recycled materials. The fragrance is available as 30, 50, and a 100 ml Eau de Parfum.

New Fragrances

Sanja Pekić Editor, Writer & Translator

Sanja Pekic is a Fragrantica editor from Sarajevo, Bosnia and Herzegovina, who has been part of the team since 2008. She is responsible for maintaining the encyclopedia and also serves as a news scout and investigative fragrance journalist. Sanja's passion for fashion and martial arts brings a unique perspective to her work.

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ysatis 09/15/21 12:40

Nyteshade I'm agree with you. A lot of resemblance to Yves Rocher ...

LoreleiBluebird 09/15/21 07:38

Hysterical. Perfumer's alcohol is ethanol which is naturally derived . Nothing to see here, move along from the green gravy train...

Papavero0 09/14/21 19:07

"ethical origin" -> explain. "he also selected several other ingredients from..." which ones exactly? This is NOT a critique to fragrantica editors, but to Chloe PR. A press release IS the channel through which these details must be provided. Despite lousy PR job will test the fragrance

nyteshade 09/14/21 14:58

Hmm, this sounds like it may be similar to Quelques Notes d’Amour L'Eau de Toilette by Yves Rocher. Shares black currant, rose, and cedar. Will still check it out though.

LaContessina 09/14/21 12:30

I second @giakerr: why discontinue Love Chloé, it was such a unique fragrance.

This new offering seem nice though.
Looking forward to smelling it, however i sense thst longevity will not be its best asset.

giakerr 09/14/21 12:16

Meh. A lot of the newer Chloe scents smell the same to me, so this doesn’t sound particularly exciting. Mimosa and I don’t always get along, so this probably won’t work out for me. I’d rather they bring back Love, Chloe instead!

Chouli Galore 09/14/21 11:22

I love Chloe parfums. Hope I see it to test it.

vintage_soul_81 09/14/21 11:12

This is quite a (pleasant) shock in the world of mainstream/designer perfumes... A 100% natural fragrance! Including the alcohol, which is not what the industry usually uses. Wow. Again, this launch is quite shocking in a very good way. I hope scent is nice. Looking forward to try this! :)

LadyPilot 09/14/21 10:38

If this one is in ANY way a close reminder of the best Chloe release ever - L'Eau de Chloe - then I'm in fragrance paradise!😊

LSAUG 09/14/21 09:31

Wow, this sounds wonderful and I want to find it as soon as possible! I love natural perfumes and own many. The video ad is nice and straight forward and the print ad above is lovely. The young woman is pretty, and has a soft romantic look. So many print ads in todays day in age are not my cup of tea and it is nice to see one that appeals to me. The ad and the perfume are calling my name.

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Chloé Eau de Parfum Naturelle New Fragrances

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Sanja Pekić Editor, Writer & Translator

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